Advantages of the cooperation
What can Correns Cooperation say about the progress of the cooperation so far?
“We are absolutely convinced about the products” says Mr. Osanai. “They are unique, and that’s what we have been searching for. The unique selling point is what sales companies are constantly seeking and In-Vision has this powerful light source. Their own light-source separates them from other DLP projection companies. We are in the phase of presenting the machines to the Asian customers. Therefore we are in constant contact with the Sales Department in Guntramsdorf and get great support from In-Vision.”
Why is it important for the Asian market to have this cooperation?
“Asian countries have a unique business culture. Correns understands the process from both sides and tries to close the gap between the cultural differences. Negotiations have a different dynamic and misunderstandings can be avoided right away. Our employees are well trained and usually stay at the company because we have a great company culture as well.
Technology wise Europe is more advanced than Japan in certain fields. This cooperation gives customers in Japan and Asia as well, the possibilities to develop innovations in their country with the best technology possibilities they can have.
In the past many European manufacturers had their own office in Japan and sold their machines, but they ended up leaving and going back to their countries, so the customers were left over. This won’t happen with us. We won’t leave our customers alone with their products. In-Vision and Correns Corporation share the same values in this concern.”